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It's all possible because AI is actually doing the blurring, not real-world lenses as in traditional video.Īpple also added support for its high-end ProRes video format in the iPhone 13 Pro models.
And you redirect focus subjects in edit, too. While editing video, you can narrow the depth of field to focus on a particular subject or deepen it so everything is in focus. You can manually select a subject by tapping on the screen or tap twice to lock the iPhone's attention on one person, Apple said.Ĭinematic mode can change video after the fact, too.
To further guide the viewer's attention, if the subject in focus looks away, Cinematic mode will shift focus to another person. With Cinematic mode, 3x telephoto zoom and macro photography, "Apple has done more than enough to maintain the perception that the iPhone offers one of the best camera experiences available." Cinematic mode and ProRes videoĬinematic mode uses computational photography abilities to detect when a new face enters the frame and automatically shift focus to it when it becomes dominant. "Camera performance has become the main battleground in premium smartphones," said CCS Insight analyst Ben Wood. Photos and videos are how we catalog and share our lives, and features like better low-light performance and new lens perspectives can really help.
No longer do you have to carry the biggest phone if you want the longest zoom.Ĭameras are crucial to smartphones, which is why newer phone models have multiple cameras and often a bump to accommodate better optics and image sensors. The 77mm-equivalent telephoto lens is a 3x zoom factor over the main camera, up from 2x on the iPhone 12 Pro and 2.5x on the iPhone 12 Pro Max. The iPhone 13 Pro's main wide-angle camera has an f1.5 aperture, a notch wider than last year's f1.6 and one reason it's 2.2x better in low-light shooting conditions.